Guest lecture by Sven Müller from AutLay

It was a great pleasure to welcome Sven Müller (CEO at AutLay) in my master course on Adaptive Interactive System. In his guest lecture, Sven presented how we can use personalization in print and shared insights about their approaches at AutLay. I found the use cases from retail very inspiring. And I am convinced, the students got a new perspective on the topic of adaptive systems, too.