Collaborative Shopping

Power to the (shopping) people! Changing traditional customer-vendor interaction in online markets by ICT-enabled 'group buying'
Information and communication technologies (ICT) are enablers for cooperative and collective online shopping. This novel phenomenon is …
Andreas Mladenow, Christine Bauer, Christine Strauss
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Collaborative shopping with the crowd
The ubiquity of information and communication technologies (ICT) stimulate collaborative shopping and bring together customers with …
Andreas Mladenow, Christine Bauer, Christine Strauss
PDF Cite DOI Postprint CORE 2023: C