Christine Bauer
Christine Bauer
Bio
Awards & Honors
Funding
Publications
Talks
Teaching
Community Service
Media
Contact
context adaptivity
A consolidated view of context for intelligent systems
This paper’s main objective is to consolidate the knowledge on context in the realm of intelligent systems, systems that are aware of …
Christine Bauer
,
Alexander Novotny
Preprint
Cite
DOI
Considering context in the design of intelligent systems: current practices and suggestions for improvement
Ubiquitous sensing allows systems to exploit almost any kind of context, and enables the design of intelligent systems that are aware …
Christine Bauer
,
Anind K. Dey
Preprint
Cite
DOI
Top Journal Publication Prize (WU Vienna)
Location-based advertising on mobile devices: a literature review and analysis
Location-based advertising (LBA) allows the delivery of advertising messages to consumers in places that are known for their particular …
Christine Bauer
,
Christine Strauss
Preprint
PDF
Cite
DOI
The business with digital signage for advertising
The market for digital signage has been growing at an accelerated pace for years. The benefits of novel approaches—such as …
Christine Bauer
,
Natalia Kryvinska
,
Christine Strauss
Preprint
PDF
Cite
DOI
Designing a music-controlled running application: a sports science and psychological perspective
Music has long been acknowledged for its effects on participants in sports and exercise. For casual runners music may act as a …
Christine Bauer
,
Anna Kratschmar
PDF
Cite
Poster
DOI
ACM Author-izer
A framework for conceptualizing context for intelligent systems (CCFIS)
As sensing technologies advance, designers face an increasing variety of exploitable context when they create intelligent …
Christine Bauer
Preprint
Cite
DOI
Adaptation strategies to increase advertisement effectiveness in digital media
Personalization can break through the information clutter in digital media and increase advertising effectiveness. However, the term …
Christine Bauer
,
Peter Lasinger
Preprint
PDF
Cite
DOI
Reactive music: when user behavior affects sounds in real-time
It is a natural predisposition of humans to respond to the rhythmical qualities of music. Now, we turn the setting around: The music …
Christine Bauer
,
Florian Waldner
PDF
Cite
Poster
DOI
ACM Author-izer
Context-aware services in cooperative value chains: a key player-centred approach
The progress in context-aware systems is predominantly technology-driven, leading to innovations in technology- savvy industries while …
Christine Bauer
,
Christine Strauss
,
Christian Stummer
,
Alexander Trieb
PDF
Cite
DOI
A conceptual framework for backend services of contextual digital signage
Digital signage is a rapidly emerging marketing channel that promises to reach out to consumers at any time and any place. Still, it is …
Christine Bauer
,
Paul Dohmen
,
Christine Strauss
Preprint
PDF
Cite
DOI
Kontextadaptive Systeme: überall—auch in der Werbung
Talk at WU Competence Day 2011.
17 November 2011
Interactive digital signage: an innovative service and its future strategies
Digital signage is an economically promising field in advertising. Yet, it is a hardly researched field; first empirical attempts …
Christine Bauer
,
Paul Dohmen
,
Christine Strauss
Preprint
Cite
DOI
Context adaptivity as enabler for meaningful pervasive advertising
Socio-demographic user profiles are currently regarded as the most convenient base for successful personalized advertising. However, …
Christine Bauer
PDF
Cite
Conceptualizing context for adaptive pervasive commerce
In retail, demographics are currently regarded as the most convenient base for successful personalized marketing. However, signs point …
Christine Bauer
,
Sarah Spiekermann
PDF
Cite
Slides
Conceptualizing context for pervasive advertising
Profile-driven personalization based on socio-demographics is currently regarded as the most convenient base for successful …
Christine Bauer
,
Sarah Spiekermann
Preprint
PDF
Cite
DOI
Context-adaptive technology for the efficient allocation of human attention
Talk at the International Doctoral and Junior Faculty Consortium organized at 5th Mediterranean Conference of Information Systems (MCIS 2010).
12 September 2010
Slides
Cite
×